Search Engine Optimisation & Marketing (TOP10)
What is Search Engine Optimisation (SEO)?
The purpose of regular search engine optimisation or SEO is to increase enquiries for your company via your website in the most cost effective way.
Our search engine optimisation plan also includes website text updates, to ensure that your web site is current. This is important because there is little point in driving visitors to an out of date site, and search engines favour recently updated company websites.
Our clients tell us that what we do works, and the increase in traffic and enquiries is worth the effort and investment.
What sort of results are typically seen?
You can expect to see the number of visitors to your website increase within the first month by 20-30%, and 2 to 3 months later by 100% (as the key words are fine-tuned over time). This is based on the real average results across our clients using our marketing plan.
Submitting to search engines also helps increase number of visitors, and in particular visitors who may have heard about your business but do not know your website address.
Step 1 - Website Optimisation (optimising the code of your website for search engines)
Step 2 - Search Engine Submission (manual submission to top search engines)
Step 3 - Ongoing monitoring and reporting (quarterly results reports)
Step 4 - Monthly Updates (site resubmission, keyword updates, and miscellaneous text updates)
- Competitor and keyword research
- SEO Strategy
- PPC Strategy and management
- Link building
- Technical management
- Opimisation and testing